Core Sales & Business Development

• Identify, research, and develop new domestic and export markets for bamboo sticks, slats, and emerging product categories.

• Build and manage a robust sales pipeline for both finished and semi-finished products.

• Proactively reach out to new buyers, large retailers, wholesalers, OEMs, institutional clients, and new sector opportunities.

• Develop tailored sales pitches and proposals for each market segment.

• Lead negotiations with buyers to close profitable deals and contracts, in line with costing provided by the Merchandising Manager.

• Achieve daily, weekly, monthly, and annual sales targets as per the business plan.

• Market Expansion & New Product Sales

• Test new product categories in target markets to validate demand and pricing assumptions.

• Gather buyer feedback and share it with the Merchandising Marketing team for product refinement and pilot scaling.

• Identify partnerships or distributors for scaling new product categories.

• Relationship Management

• Build and maintain strong, trust-based relationships with new and existing customers.

• Handle escalations, complaints, and post-sale queries professionally.

• Ensure high customer satisfaction and repeat business through consistent follow-ups.

• Reporting & Coordination

• Maintain up-to-date CRM data on leads, conversions, sales cycle status, and order pipelines.

• Provide timely forecasts, revenue reports, and market insights to management.

• Work closely with the Merchandising & Marketing Manager for handover of confirmed orders, pricing inputs, and production feasibility checks 

• Represent the organization at exhibitions, trade fairs, industry meets, and relevant buyer networking events.