Our pandemic response: supporting...
Life after COVID-19
Industree has seen with COVID-19 a huge reinforcement of it’s model that in it’s design, mitigated risks for most vulnerable populations.
Industree Foundation works on participatory processes, to create livelihoods for the underserved, in Creative Manufacturing vocations through formal work that keeps them as secure as possible, mentally and physically. This systemic thought has proven especially crucial during COVID-19. In India, 93% of the workforce are in the informal sector, undocumented, unacknowledged, lacking the assurance and security that the formal sector provides. As a result of the country-wide COVID-19 lockdown, millions of these workers have found themselves unemployed as MSME’s terminated their jobs. Now, India is seeing a mass migration as millions return home to their villages, unable to afford to stay in urban areas without the income that their informal work provided.
Industree, on the other hand, has moved thousands of artisanal producers from the informal sector to the formal sector and organized them into producer-owned cooperatives. Through the COVID crisis producer’s within these Coops, or Producer Companies as they are called in India, are secure. Thanks to the institutional support of the well managed Producer Company structure, thousands of artisanal producers are being looked after, in this period, both mentally and physically, with continued stipends and access to health insurance through the crisis, as well as work from home with Dignity.
During this pandemic, the heart of Industree's response lies in protecting producers directly linked to its existing ecosystem, and using its expertise in addressing wider communities. In addition to carrying out its already funded programmatic activities, through distance learning, and home based work, Industree has initiated Task Forces in three areas of focus- Lives, Livelihoods, and Life after COVID-19: Business NOT as Usual.
LIFE for MICRO ENTREPRENEURS
PROMOTE: Securing total health concerning precautions, prevention, and management care for our workers comes with life-sustaining aspects of critical medical support 24×7 and emergency externalities. Join hands to heal the cracks developed with the onset of COVID and help promote a niche for micro-entrepreneurs by emergency health care kits for micro-entrepreneurs. Champion the case for sustainable lives and livelihoods by acting now. #Unite4Micropreneurs
PROMISE: COVID has introduced work from home for many women artisans to take care of themselves and their families. Come and save the artisan ecosystem located in the interiors of Karnataka, Odisha, and Tamil Nadu from socio-economic fragilities with a holistic health kit promising safe health as the heart of our secured work units. Your token of generosity and empathetic support will be instrumental in promising a life-saving resilience and dignity to sustain work continuity amidst a new normal COVID19 resurgence. Together, let’s make it happen to shape a net safety world. #Save4Artisan
COVID19 INSURANCE for Women Artisan
PLAN: In response to escalating medical costs under the second wave of the pandemic, pledge to offer a sustainable hand for the artisan fraternity with a financial social cover of the twin aspects of safe health and secured wellbeing. As the threat of the virus is rising amidst the second wave of the pandemic, the manageable resources and income levels have put a further strain on out-of-pocket expenditure. Let’s call for action to bring health at ground zero’ directing low-priced premium insurance policy and assist a lending hand to cover escalating medical costs under a financial social cover covering aspects of safe health quotient and reduced disaster risks. #Resilience4Future
CASH RELIEF Fund for Women Artisan
PURPOSE: Solicit your heartfelt trust to pledge the ‘Right to Healthcare’ for the artisan communities by caring for the underprivileged standing at the crossroads of the pandemic and seeking medical support, food security, sanitation, and health emergencies. A gesture of kindness will ensure engaging them in rightful decision-making for preparedness, response, recovery, and risk reduction. Let us continue to donate in solidarity and make a soul-stirring difference for last-mile delivery. #Act4Health